Landscaping isn’t just about creating a beautiful outdoor space—it’s an investment that can significantly increase your property’s value. Whether you’re a homeowner preparing to sell or a business owner looking to make a better first impression, the return on investment (ROI) of landscaping is real, measurable, and often surprisingly high. In real estate, first impressions are crucial, as curb appeal and the initial visual impact can greatly influence buyer perception and the overall success of your property upgrades.
In this post, we’ll explore the true ROI on landscaping, backed by trusted data and research. From lawn care and mulching to hardscaping and tree planting, we’ll show how smart landscaping decisions today can pay off tomorrow—and how ongoing maintenance plays a key role in maximizing that value.
What Is ROI in Landscaping?
ROI, or return on investment, refers to the amount of value you gain in return for the money spent. When it comes to landscaping, ROI measures the increase in property value after investing in improvements such as lawn care, plantings, patios, or irrigation systems.
It’s important to consider both short-term ROI (e.g., added value when selling a home) and long-term ROI (e.g., cost savings, tenant retention, or reduced maintenance over time).
Introduction to Landscaping: Why Curb Appeal Matters More Than Ever
Curb appeal is more than just a buzzword—it’s a powerful factor in determining your home’s value and how quickly it sells. Landscaping projects that boost curb appeal can make a dramatic difference in the first impression your property makes on potential buyers. In today’s market, where outdoor living spaces are in high demand, a well-maintained landscape can increase a home’s value by 10% to 20%.
A lush lawn, tidy landscape beds, and thoughtfully placed shrubs and trees signal to buyers that the home is cared for, inviting them to imagine themselves living there. The right landscaping not only enhances the look of your property but also sets it apart from others on the block.
For many homeowners, investing in landscaping is one of the most effective ways to attract attention, create a welcoming atmosphere, and ultimately secure a higher sale price. In short, curb appeal isn’t just about aesthetics—it’s about maximizing your return on investment and making a lasting impression.
Landscaping Adds Real Property Value (Backed by Stats)
If you’re wondering whether landscaping is worth the cost, the numbers speak for themselves. Studies consistently show that landscaping increases home value by a notable percentage, with professional design and thoughtful outdoor upgrades playing a key role in maximizing resale potential.
National Association of Realtors (NAR)
According to NAR’s 2023 Remodeling Impact Report:
- Landscape maintenance and upgrades deliver a 100% return on investment
- Standard lawn care services recoup 217% of the cost at resale
- Overall curb appeal improvements can boost home sale price by 5% to 12%
These are some of the highest ROIs of any home improvement projects, outperforming kitchen remodels, bathroom upgrades, and new flooring in many cases.
Virginia Tech Study
A study from Virginia Tech found that homes with high-quality landscaping and well-thought-out design can increase perceived home value by 5.5% to 12.7%.
The study also emphasized that:
- Design sophistication (varied plant types and layout) had the biggest impact—when you carefully choose elements that complement your property’s style, you maximize both curb appeal and value.
- Plant size and maturity increased value more than smaller or newly planted beds
- Good condition (healthy, well-maintained landscapes) significantly improved ROI
Michigan State University Study
This study found that landscaping can add up to 12% to the value of a home. Buyers were also found to:
- Prefer homes with established trees and shrubs, especially large trees, which increase property value and enhance visual appeal
- View attractive landscaping as a sign of overall home care
- Be more likely to schedule showings based on curb appeal
Landscape Design and Planning: Laying the Groundwork for ROI
A successful landscaping project starts with a solid plan. Working with a professional landscape designer ensures your landscape design is tailored to your property, lifestyle, and budget—maximizing both beauty and return on investment. The right design takes into account your local climate, soil conditions, and how much maintenance you’re willing to commit to, so your investment pays off for years to come.
Incorporating mature trees, colorful plants, and natural flagstone can instantly elevate your yard’s appeal and value. Strategic placement of landscaping elements—like focal points near the front entrance or groupings of shrubs to frame your house—draws attention to your home’s best features and creates a welcoming atmosphere. A well-planned landscape not only increases your living space but also delivers a great ROI by making your property more functional and attractive to buyers. By investing in professional landscaping and thoughtful design, you’re setting the stage for a landscape that grows in value along with your home.
ROI by Landscaping Type: Where to Invest for Maximum Value
Not all projects offer the same ROI when it comes to landscaping. Here’s a breakdown of high-impact services and features:
Lawn Care & Maintenance
- Estimated ROI: 100–250%
- A well-maintained lawn, achieved through regular mowing, edging, fertilization, and weed control, creates a lush, green, and healthy outdoor space that enhances curb appeal and provides a safe, enjoyable environment for family activities and pets.
- According to NAR, basic lawn care yields the highest ROI of any outdoor improvement.
Mulching & Plant Beds
- Estimated ROI: 100–150%
- Maintaining landscape beds with fresh mulch and regular care is essential for enhancing visual appeal and maximizing your property’s ROI.
- Fresh mulch not only boosts visual appeal but also improves soil health and water retention.
- Professionally installed flower beds add pops of color and structure to your yard.
Hardscaping (Patios, Walkways, Retaining Walls)
- Estimated ROI: 60–80%
- Durable surfaces like paver patios or natural stone walkways offer usability and style. These features are typically priced by the square foot, with costs varying depending on materials and design complexity.
- Retaining walls offer both function and visual interest—great for sloped properties in Denver.
Trees & Shrubs
- Estimated ROI: 100%+ (mature trees can add $1,000 to $10,000+ to property value)
- Shade trees, shrubs, and other plants reduce cooling costs, and mature plantings create privacy and character.
- Trees and other plants are a long-term investment that grow in both size and value.
Landscape Lighting
- Estimated ROI: 50–75%
- Increases safety, security, and nighttime curb appeal.
- Great for both residential and commercial properties.
Irrigation Systems
- Estimated ROI: 80–100%
- Keeps your lawn healthy and reduces overwatering.
- Especially beneficial in Colorado’s dry climate.
Outdoor Features and Entertainment: Creating Spaces Buyers Love
Today’s home buyers are looking for more than just a pretty yard—they want outdoor spaces that extend their living area and offer places to relax, entertain, and enjoy nature. Adding features like outdoor kitchens, seating areas, and water features can transform your backyard into a true retreat, increasing both your home’s value and its appeal to potential buyers.
When planning these upgrades, consider low-maintenance options that won’t require constant upkeep. Choose the right plant selection for your climate and lawn size, and factor in labor costs to ensure you’re getting a high ROI. Features like built-in seating, fire pits, and patios create inviting gathering spots, while water features add a sense of tranquility. By thoughtfully designing your outdoor living space, you’ll not only enjoy it yourself but also make your home stand out in the eyes of buyers looking for that perfect blend of comfort and style.
Water Features and Landscaping: The Value of Relaxation
Water features—such as ponds, fountains, and waterfalls—bring a sense of peace and luxury to any landscape. These elements can be designed for low maintenance, making them a smart choice for homeowners who want beauty without the hassle. Beyond their visual appeal, water features can help block views, reduce noise from nearby streets, and create a calming atmosphere that enhances your outdoor living experience.
When adding water features to your landscape design, it’s important to consider water conservation and the impact of climate change. Opt for recirculating systems and drought-tolerant plantings to keep maintenance and water usage low, ensuring a high ROI. A well-placed water feature not only increases your property’s value but also provides a unique selling point that sets your home apart. By blending tranquility with sustainability, you can create a landscape that’s both beautiful and practical.
Commercial Landscaping ROI: Curb Appeal That Pays Off
Landscaping ROI isn’t just for homeowners. For commercial properties—like offices, retail centers, and apartment complexes—great landscaping can:
- Attract and retain tenants
- Improve customer experience
- Increase rental rates
- Boost property value and occupancy rates
Incorporating appealing landscape features, such as well-designed gardens, walkways, and outdoor seating areas, can significantly increase property value and tenant satisfaction.
According to research by the University of Washington:
- Commercial properties with quality landscaping can command 7% higher rental rates
- Landscaping in urban retail environments increases consumer spending by up to 12%
When your business or building looks well-maintained outside, it builds credibility and professionalism inside.
Ongoing Maintenance = Long-Term ROI
Investing in landscaping is only part of the equation. Many landscape features, such as koi ponds or mature trees, require maintenance to retain their appeal and value. Without regular maintenance, even the most beautiful landscape can decline—and take your property value with it.
Why Ongoing Care Matters:
- Prevents weed overgrowth and plant death
- Keeps lawn lush and even
- Extends the life of your irrigation system and hardscape elements
- Preserves curb appeal through all seasons
- Helps detect small issues (like drainage problems or pests) before they become costly
Think of landscaping like any other asset—routine care protects its value.
DIY vs. Professional Landscaping: What’s the Difference in ROI?
While DIY landscaping can save money upfront, it may not deliver the same long-term value—especially if you lack the tools, design knowledge, or time to maintain it properly. For a more accurate estimate of how landscaping improvements could impact your home’s value, consider consulting a real estate agent, as they can provide insights that go beyond what online tools offer.
Professional Landscaping Advantages:
- Access to design expertise and regional plant knowledge
- Efficient installation using commercial-grade equipment
- Consistent seasonal care, including snow removal in winter
- Healthier plants and turf due to proper fertilization and watering schedules
- A polished, cohesive appearance that enhances curb appeal
Partnering with a team like Denver Lawn & Snow ensures your landscape looks great—and keeps paying you back—for years to come.
A Look at the Numbers: Cost-to-Value Comparison
| Landscaping Service | Average Cost | Estimated ROI | Potential Added Value |
| Standard Lawn Maintenance | $375/year | 217% | $800+ |
| Mulch & Bed Refresh | $500 | 100–150% | $500–$750 |
| New Patio or Walkway | $3,500–$5,000 | 60–80% | $2,100–$4,000 |
| Tree Planting (per tree) | $300–$800 | 100%+ | $1,000–$10,000 |
| Irrigation System | $2,000–$3,000 | 80–100% | $1,600–$3,000 |
| Natural Grass Installation | $2,000–$4,000 | 100–200% | $2,000–$8,000 |
Figures based on national and Denver-area averages. Actual ROI may vary based on home price, location, and market demand. While natural grass is highly desirable among buyers and can boost property appeal, it also comes with higher ongoing maintenance costs compared to artificial turf.
How to Invest in Landscaping on a Budget
You don’t need a massive budget to enjoy the benefits of landscaping ROI. In fact, small, strategic improvements can go a long way toward boosting your property’s value and curb appeal. Focusing on your front yard is especially important, as it’s the first thing people see and can significantly enhance curb appeal even on a budget. If you’re working with limited funds, here are some ways to make smart landscaping investments that still pay off:
Start with Curb Appeal Basics
Focus on the first things people see—front lawns, entryways, and driveways. Fresh mulch, trimmed shrubs, and a clean lawn can dramatically improve your property’s appearance with minimal cost. These basic improvements can significantly boost your home’s curb appeal, making it more inviting to visitors and potential buyers.
- DIY mulch application: $3–$5 per bag
- Add potted plants: Portable and seasonal, these are affordable and easy to maintain
- Power wash walkways: Instantly refreshes surfaces and removes years of buildup
- Trim shrubs and trees: Prevent overgrowth that can crowd walkways, ensuring paths remain clear and welcoming
Break Projects Into Phases
Instead of redoing your entire yard at once, prioritize the most impactful areas. Work with your landscaping company to create a phased plan that tackles high-ROI elements first (e.g., front beds, patios, walkways), and save larger or decorative projects for later.
Invest in Water-Efficient Solutions
Low-maintenance landscaping, like xeriscaping or drought-tolerant plants, can reduce water usage and lower utility bills long-term. Colorado’s dry climate makes this an especially wise investment.
- Replace turf with decorative gravel or stone beds
- Use native plants that thrive with minimal watering
- Install drip irrigation instead of overhead sprinklers
Look for Cost-Saving Maintenance Packages
Professional services don’t have to break the bank. At Denver Lawn & Snow, we offer customized care packages that combine essential lawn care, mulching, and maintenance at a predictable monthly cost. Bundling services often costs less than booking one-off jobs.
Think Long-Term ROI
Even small investments—like reseeding your lawn or trimming overgrown trees—can lead to big value increases when it’s time to sell or lease your property. However, keep in mind that certain landscaping projects, especially those that are niche or high maintenance, may not provide the same return on investment and could even limit your property’s appeal to a broader market. The key is consistency and working with a team that helps stretch your dollar without sacrificing results.
Final Takeaway: Landscaping Is a Smart Investment
If you’re wondering whether landscaping is worth it—the answer is yes. From adding curb appeal and boosting resale value to improving commercial success and reducing long-term costs, landscaping offers one of the highest ROIs of any property improvement.
The key is to focus on smart upgrades, proper maintenance, and professional care that fits your property’s needs and your long-term goals. See how Denver Lawn & Snow can help your lawn put more money in your pocket — let’s talk!